McCormick
& Dough Donuts
CREDITS
Event Design/Brand Partnership /
/ Activations / Product Development
Client ° — Hexclad, Michelin
° PROJECT OVERVIEW
During Art Basel, we connected HexClad and Michelin and turned a mega mansion into one of the week's most talked-about culinary experiences. Michelin curated three restaurant takeovers inside the estate, bringing celebrated chefs and A-list guests together — with HexClad's cookware at the center of all of it. Guests left with custom plates by Marco Lorenzetto, packaged in bags designed by our studio.